Uh Oh !

I used SB only twice because they were the only place available at a hospital once and again in another place with a group. Here we talk about consistency...well, both instances were consistently burned taste. McD's too. I use Dunk'n Donuts decaff in my Mr. Coffee. I won't pay "their" price for burned coffee.

I never cast a shadow in a SB and don't intend to. I did try their coffee in the bag @ WM once. For me it was awful having a chemical taste to it. What they make in their shops has to be better.

Taste in coffee is somewhat like taste in music--everyone's going to have a different preference.

Light roast---you taste the coffee.

Med and dark roast---you taste the roast.

That being said, for my aging stomach and due to the fact I drink coffee black, what works for me is Folder's Simply Smooth. It is a somewhat PH balanced light roast. WM doesn't always have it so I order it directly from Smucker's via WM by the case of 6.

SB CEO: "we don't need no stinking water".

They have different flavored drinks, and apparently they appeal to young people.